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Istituto Marangoni - VIDEO EDITING FOR SOCIAL MEDIA

Home » VIDEO EDITING FOR SOCIAL MEDIA

» Istituto Marangoni

VIDEO EDITING FOR SOCIAL MEDIA

STUDY LEVEL

Short Courses

EXPERIENCE

Jan/Apr/Jul/Oct

TUITION

EURO €3,000

DURATION

6 Weeks

INTAKES

JAN/JUN/JULY/SEP

DELIVERY MODE

Online

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about the course

What will you learn?

The course in Video Editing for Social Media is aimed at training participants’ skills in shooting and editing professional and engaging video content for different social media channels, by taking advantage of only their smartphones and embedded applications. Mobile video consumption rises by +100% every year, with nearly 40% of free digital time spent by people watching videos. Given this emerging scenario, participants will learn how to conceive polished and professional short-form content and stunning videos able to create engagement. They will gain confidence with video editing, motion graphics and the latest -and coolest- visual effects, therefore developing their capability to combine in an original way art direction, copy writing and effective video storytelling. They will also discover key notions of a social media content strategy, creating valuable posts that align with given goals and distributing them on the right platforms.

Earn a Certificate of Completion

Earn a Istituto Marangoni Certificate upon completion of the course

Personalized expert feedback and live Q&A

Receive personal individual feedback on all submitted assign the study cycle

Access to Online Resources

The school facilities help students to reach the skills and knowledge expected on the course. Tutors guide students during their studies.

Plan an effective social media content strategy

Create short format content for digital media and professional-looking videos

Course Structure

Weekly Breakdown

Participants get an overview of the increasing relevance of content creation in today’s social media landscape and become familiar with related emerging opportunities and pitfalls. After an introduction to users’ behaviours across different social networks given the so-called “Attention economy” framework, the topics focus on a classification of different typologies of short-form content and the rise of personal branding as an opportunity for content creators.

Over this week participants will gain confidence with the exciting world of digital communication and graphic design fundamentals by exploring new creative digital media content, and the evolution of image and video processing. Participants are introduced to essential applications and graphic techniques to empower their creativity. Topics will include the concept of visual identity, its distinctive elements and its declinations across different media.

In week 3, participants will conceive and plan a social media content strategy, defining goals, searching for inspiration through creative research, developing the creative idea consistently and defining a workflow. Topics will include the creation of a script or a storyboard, copy writing fundamentals, the identification of the proper tone of voice, tips for creating engagement on social media feeds, specs about sizes, dimensions and ratios to social media videos.

At this stage of the course, participants will learn how to create professional-looking videos by using their digital camera or smartphone camera only and by following a storyboard. Topics will include: the importance of creating an engaging narrative, cinematography fundamentals, tips to follow when capturing any type of footage, use of lens and filters.

During week 5, participants will learn how to shape their footage to create engaging stories. Topics include video editing and postproduction, importing graphic elements, adding subtitles, transitions and eye-catching effects. Emphasis will be put on the importance of mastering audio editing, capturing vocals, adding music or subtitles addition. Color accents and graphic elements will be leveraged as key accents of storytelling in the visual medium.

In the final week, participants will finalize their short-form content by applying their technical and creative skills, eventually verifying the alignment with the proposed goals. They will get inspiration on how to refine their social media content strategy and make their videos stand out from the crowd by creating engagement and online buzz.

Course Structure

ENTRY REQUIREMENTS

Complete all program requirements.
Fill out a form on the course you will be enrolling and pay online through bank transfer or credit card.

Personal Pc/Laptop/Tablet to attend online classes
Personal Smartphone

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Tuition Fee

EURO €3,000

Language: Italian - English

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EURO €3,000 TOTAL

Payment plans and other types of reimbursement available

EURO €3,000 TOTAL

Payment plans and other types of reimbursement available

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total

Apply now for the next intake

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total

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$
upfront

Monthly instalments: $1,185 USD
(9 x payments)
Per term instalments: $3,199 USD
(3 x payments)

$
upfront

Monthly instalments: $1,485 USD
(9 x payments)
Per term instalments: $3,999 USD
(3 x payments)

start your creative career today

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2. Personal Details

First name*

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1. Course Details

Which course are you applying for?*

Preferred Study Option*

When would you like to start?*

2. Personal Details

First name*

Last name*

Email*

Phone number*

Country of Citizenship*

Gender*

Street address*

City*

Country*

Postcode*

Date of Birth(DD/MM/AAA)*

Country of Birth*

1. Course Details

Preferred Study Option*

When would you like to start?*

2. Personal Details

First name*

Last name*

Email*

Phone number*

Country of Citizenship*

Gender*

Street address*

City*

Country*

Postcode*

Date of Birth(DD/MM/AAA)*

Country of Birth*

1. Course Details

Which course are you applying for?*

Preferred Study Option*

When would you like to start?*

2. Personal Details

First name*

Last name*

Email*

Phone number*

Country of Citizenship*

Gender*

Street address*

City*

Country*

Postcode*

Date of Birth(DD/MM/AAA)*

Country of Birth*

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Istituto Marangoni - VIDEO EDITING FOR SOCIAL MEDIA

VIDEO EDITING FOR SOCIAL MEDIA

STUDY LEVEL

EXPERIENCE

TUITION

DURATION

INTAKES

DELIVERY MODE

PLAY SCHOOL VIDEO

Weekly Breakdown

Tuition Fee

TUITION FEES

STUDY FEES

DOMESTIC FEES

INTERNATIONAL FEES

SMALL CLASS

1-ON-1 PRIVATE

start your creative career today

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