STUDY LEVEL
Short Courses
EXPERIENCE
Jan/Apr/Jul/Oct
TUITION
EURO €2,600
DURATION
No Info
INTAKES
Jan/Jun/July/Sept
DELIVERY MODE
Online
School Video
These short courses introduce participants to some of the key business, marketing and brand management skills for the dynamic fashion, luxury and life-style industries. With a special focus on emerging technologies and innovation, and the context and value of the ‘Made in Italy’ name, participants discover various business procedures and influencing factors relating to a variety of fashion and luxury industries such as textiles, apparel, accessories, and jewelry. They will be introduced to some of the most important concepts of the business world such as the positioning of a collection and a brand, competitive analysis, and the development of sales strategies. They will also discover key notions of fashion marketing and planning such as market research, basic finance, and marketing strategies. The overall aim of the course is to provide a broad overview of the world of fashion business, while giving participants the chance to work on a basic structure for an individual marketing plan.

Earn a Certificate of Completion
Earn a Istituto Marangoni Certificate upon completion of the course

Personalized expert feedback and live Q&A
Receive personal individual feedback on all submitted assign the study cycle

Access to Library and Online Resources
The school facilities help students to reach the skills and knowledge expected on the course. Tutors guide students during their studies.

Experience the real fast-paced work
This short intensive course provides a real feel of the fast-paced work of the accessories designer.
ENTRY REQUIREMENTS
start your creative career today
APPLY NOW
Because you are interested in this course
You might also like…
Do you need help from one of our student counselors?
Book a FREE consultation with one of our friendly Student Enrolment Advisors

Privacy Overview
Cookie | Duration | Description |
---|---|---|
cookielawinfo-checkbox-analytics | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics". |
cookielawinfo-checkbox-functional | 11 months | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". |
cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-others | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. |
cookielawinfo-checkbox-performance | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". |
viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |